Sales Insights
Optimise your e-commerce activity
With Sales Insights, our advanced e-commerce module, your rich digital analytics data becomes a major competitive advantage. Boost your online sales, optimise across the purchase cycle, and create a satisfying user experience that will keep customers coming back.
STRENGTHEN YOUR CHECKOUT FUNNEL
Make your purchase funnel leak-proof with Sales Insights. See precisely what’s happening at each main step of your funnel, then optimise for a real impact on your bottom line. Zoom in on cart activity, identify where users are dropping off, and see how your shipping and payment options are helping (or hindering) conversions.
PERFECT YOUR PRODUCT CATALOGUE
Consumers have high expectations for their purchase experiences – so don’t disappoint, frustrate or lose them! Sales Insights provides the keys to optimising your product suggestions and designing product pages that engage and convert. Our integration with e-commerce CMS (PrestaShop) makes it quick and easy to track your shop and catalogue performance.
IDENTIFY NEW SALES OPPORTUNITIES
You invest a lot of effort and budget into attracting people to your site, so don’t let it go to waste. Thanks to data from Sales Insights, transform abandoned carts into sales opportunities, and identify your top-performing products for effective cross-sell and up-sell actions.
CATER TO CROSS-DEVICE CUSTOMERS
Unlock the secrets of your customers’ complex cross-device journeys toward purchase. See which devices and platforms they use, and in which order, when learning about your products and eventually purchasing. Leverage the synergies between your platforms (website, mobile site, mobile app) to efficiently drive visitors toward conversion.
GET INSIGHTS AT A GLANCE
Sales Insights automatically recommends analyses that generate insights you can truly act on: Which products are most often added to or removed from carts? When are most purchases made? Which carts have the greatest sales potential? and much more… Get automatic churn predictions and smart customer segments updated daily, all powered by machine learning.
DIGITAL ANALYTICS FOR E-COMMERCE
YOUR WEAPON OF MASS E-COMMERCE CONVERSION
Think you need more traffic to increase your e-commerce revenue? Think again. Armed with insights from your digital analytics data, you can draw greater value from customers. From your product catalogue to the purchase funnel and building customer loyalty, this guide shows you how to leverage analytics data to multiply conversions.
See for yourself!
Request a demo
Our digital analytics experts will be happy to give you a quick personal demo! Just tell us a little about yourself below, and we’ll get back to you. (We won’t spam you, we promise. You’ll get a real response from a real human.)
GO FURTHER WITH THESE RESOURCES
TAKE YOUR E-COMMERCE TO NEW LEVELS WITH DATA
Benoît Gaillat, e-commerce expert, participated in the interview and shares his vision of web analytics in an e-commerce context.
It’s well known that around 9 out of 10 e-commerce visits result in acquisition costs without generating any ROI…
Learn how to get better conversion rates, higher average cart values, and more repeat purchases thanks to analytics insights.